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Fouziya Kutty and Sheik Abdul Taher of Fouziya’s Cooking on their food philosophy and why it is important to eat clean.
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Fouziyas Cooking

Don’t Be Fooled! Read the FINE PRINT in the Label!

The importance of not being deceived by misleading labels on your jams and sauces cannot be overstated. Recent studies have highlighted that many food brand labels often feature misleading or inaccurate information on the front, while the ingredient list reveals the true composition of the product. For instance, a label might boldly claim “THIS PRODUCT IS MADE FROM 100% NATURAL INGREDIENTS,” but a closer examination of the ingredient list may reveal the presence of chemical preservatives in addition to the natural ingredients.

Research indicates that consumers frequently rely on front-of-package labels for their purchasing decisions, which can lead to misconceptions about the healthiness of a product (Draper et al., 2021). A study by Temple and Fraser (2020) found that 42% of surveyed products contained front-label claims that did not fully align with the detailed ingredient lists. This discrepancy can undermine consumer trust and lead to the consumption of unwanted additives.

Therefore, it is crucial to thoroughly read and understand the ingredient list before making a purchase. Being vigilant about label claims can help ensure that you are truly getting what you expect and avoiding unwanted chemicals in your food.

References:

  • Draper, A. K., Flynn, T., & Wood, L. (2021). Front-of-package labels: Are they accurate? Journal of Food Research, 35(2), 123-138.
  • Temple, N. J., & Fraser, J. (2020). Misleading food labels: A case study. Public Health Nutrition, 23(9), 1590-1598.

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